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Second virtual trade show a success

Filed under: ASI Shows, Industry Initiatives, News About ASI

Our second free online event just ended, and I’m happy to report we drew over 2,000 attendees – during the dog days of summer no less. More than 20 top suppliers exhibited, including Fields Manufacturing Inc. (asi/54100), Tri-Mountain Inc. (asi/92125) and Maple Ridge Farms Inc. (asi/68680). 

Distributors enjoyed online ASI Education sessions while all attendees networked and sold in real-time through interactive multimedia booths. Participants may have looked like avatars online, but the deal-making was as real as it gets.

Our second show followed our first, held in May, and generated an equally enthusiastic response from attendees. Here’s a sampling of some comments from “real-time” chatters who posted their reactions throughout the day:

“Wanted to let you know that I found the ASI virtual show helpful,” said Bob Roof, president of Business Partner of Polaris (asi/152973).   “I look forward to hearing back from vendors that I have an interest in.”

“Thank you for today’s show,” said Linda Richard, owner of K&B/Print City (asi/470621).  “First time trying this.  Found it very interesting and appreciate all the work and effort that went into doing something like this!”

As you can see from the photos, ASI employees manned the computers in “tradeshow central,” solving issues, making suggestions and answering questions, acting pretty much like online tour guides to ensure everyone who attended enjoyed a fantastic virtual experience.

Even if you couldn’t make it today, you can still access the show for a few months more, available on demand at www.asicentral.com/vts, beginning Monday, August 24.

If you attended, I’d love to hear about your experiences, so please post a comment now or email me here





1 Comment

  1. Kristian Lavereau (Showcare) Says:

    Hi Tim,

    This is awesome. Great to hear stories like this. Although I had no idea that you were moving in this direction. We have had internal discussions already about creating this type of service as part of our offering, with video feeds, avatars, etc. Let me know if there is anything we can do to help facilitate this direction for you Tim.

    All the best,
    Kristian

    Monday August 24, 2009

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