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Thursday
September 17, 2009 Holiday & Incentives Expo DeliversFiled under: ASI Shows, Community, News About ASI We just wrapped up a great show in Las Vegas and I’m happy to report the ASI Holiday & Incentives Expo attracted distributors and decorators from 48 states and 12 countries. Education Day drew more than 500 distributors during the first day of the show. We designed the expo to accomplish two key things: help you find the hottest products available to clinch those important fourth-quarter sales, and provide the crème de la crème of industry suppliers. Suppliers were qualified in advance, and had achieved four- or five-stars in the ASI Supplier Ratings System. From what you told me on the show floor, and at great networking events like Counselor magazine’s HOT party at Christian Audigier Nightclub and the Las Vegas Reception, we delivered.
Here are some supplier comments: “The traffic has almost been too heavy,” shared Karen Cohen, vice president, All-In-One (asi/34256). “We’ve been having a hard time keeping up with the amount of distributors stopping by. Distributors are asking questions and wanting to learn about the product – there’s very little ‘scan and go.’ ” “It has been great, it’s been action-packed,” said Bonni Sandy, executive vice president, Dard Products, (asi/48500). “The distributors are incredibly serious and know the fourth quarter is going to pick up. We’ve seen good quality distributors, including a lot of the Top 40.”
And here’s what some of the 1,500 distributors said: “The ASI Holiday & Incentives Expo has been terrific,” said Ross Silverstein, president and CEO, iPROMOTEu (asi/232119). “This time of year is perfect for a show of this sort. I’ve met with a number of suppliers that I don’t usually see and I definitely found many new products that I haven’t seen in the past.” “It’s been absolutely wonderful, some of the best vendors are here,” said Caren Mikesh, owner, Caren Mikesh & Associates Promos (asi/271129). “Having only suppliers with four or more stars in the ASI Supplier Ratings System is really great. These are the companies who have good, quality products with good names behind them.” I also got great feedback on our “Secrets from the Pros: Cash in on the $45 Billion Incentive Market” panel discussion and I hope many of you got to see the amazing musical, The Lion King, which we offered at a special discount price. You can read the press release here. I’d love to hear about your experiences in Vegas, so post a comment or email me here. I’m also on Twitter and LinkedIn.
Thursday
September 17, 2009 Cool Products Video and HOT Party PhotosFiled under: ASI Shows, Community, Using Ad Specialties Direct from the floor of the ASI Holiday & Incentives Expo in Las Vegas – here’s my first cool products video, with seven unique products your clients will love for the all-important fall and holiday selling seasons: • Silicon Drink-Thru Top Mug and Stainless Steel Jean-Style Water Bottle, from Berney-Karp Inc. (asi/40261): dishwater-safe porcelain mug that’s perfect for coffee and tea lovers and a unique jean-style water bottle kids will go bonkers for. • Bamboo Wine and Cheese Plate, from Aunt Beth’s Cookie Keepers (asi/37465): hand-crafted, elegant and surprisingly strong. Perfect for holiday parties.
• Executive Cookie Box with Cookies, from Admints & Zagabor (asi/31516): stylish and sophisticated and filled with really tasty cookies your clients will devour. • Water Scope, from Atlantis Time-Line (asi/37385): this very unusual, incredibly practical Christmas tree watering scope is perfect for the holidays. • Chromax Titanium Golf Ball, from Vegas Golf (asi/87605): it wouldn’t be Vegas without some serious glitter, and the sparkly “Vegas Golf Ball” certainly fits the bill. Click here to watch the video. And I know they say “What happens in Vegas, stays in Vegas,” but I’m going to share our photos from Counselor magazine’s HOT party at Christian Audigier Nightclub, so click here to see who’s shaking up the industry. Be sure to turn the music on. I’d love to hear about your Vegas experiences, so post a comment now or email me here. I’m also on Twitter and LinkedIn. |
