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Thursday
March 13, 2008 Guest blog – In Like a LionFiled under: Guest Blog
From Kathy Huston, Advantages magazine editor: March is one of my favorite months and it should be yours too. Not because I prefer that you agree with me (although I certainly do), but because it represents 31 days jam-packed with fun-filled events and ideas for promotional opportunities. I hope you prepared for them a couple of months ago. If not, plan ahead for next year.
Monday
February 25, 2008 Free Online Sales Tools and Networking Ready TodayFiled under: News About ASI Today we launched free marketing resources Websites for you to use to increase leads and improve your business – at www.thenumberthatmatters.com/marketing. The Websites provide you with more than 20 marketing and sales tools, including a customizable end-buyer sales sheet, lead tracking sheet, end-buyer research, Internet marketing advice, an email version of Successful Promotions magazine to send to clients, and a link to the new ASI Social Network – at www.asinetwork.com.
Tuesday
February 19, 2008 Advice From Mentors and Real Business ExperiencesFiled under: Education, Industry Initiatives, Using Ad Specialties Mentors and real-life experiences in business have had important influences on shaping my career and life outside of work. They’ve provided chances for me to learn from my mistakes and to also pick up new ideas that have not only motivated me to be more successful, but also my staff, our clients and ASI members. I’ve tried to capture several of these ideas and have included them in a management book I was approached to co-author recently, titled Establishing a Companywide Vision for Success.
Wednesday
February 13, 2008 Ad Specialties on TV in Dallas – Industry ExposureFiled under: Education, Media Coverage, News About ASI I think it’s important for our industry to educate buyers about advertising specialties and the unlimited creativity, flexibility and branding power that promotional products provide for marketers. So I‘d like to share a TV clip from ASI Dallas that aired on Channel 8, demonstrating popular products from suppliers at the show that are great for promotions and advertising.
Watch the video now on the station’s Website – at www.wfaa.com/video/index.html?nvid=216257 – it starts automatically. Six products were featured from industry suppliers, including:
We’ve also updated ASICentral to include the clip, at http://asicentral.com/asp/open/AboutASI/pressRoom/tvclip.asp. Let me know what you think anytime – post now on the blog or email me at tim.andrews@asicentral.com. Also, stay informed and submit your email address in the window at the top right of the screen called ‘Enter your email for updates’ and you’ll receive a note when there’s a new blog post.
Friday
February 8, 2008 Video of 8 Unique Products to Sell from ASI DallasFiled under: News About ASI I just spent the day on the trade show floor at ASI Dallas and noticed some unique products with interesting characteristics – see them now in my video. Distributors and suppliers were excited about them and they’re items that a variety of your customers will be interested in. [flashvideo filename=wp-content/uploads/videos/tim_asi_show_dallas_2008_2.flv /] Products featured are:
I hope the year is off to a great start for you and sales are up. Email me or post now on the blog about other products you’ve seen or anything else on your mind – my email is tim.andrews@asicentral.com.
Wednesday
January 30, 2008 12 Winners of Membership Contest Share Ideas to Improve BusinessFiled under: Education, Media Coverage, Using Ad Specialties Today we announced the 12 winners of the ‘Why I Love My ASI Membership’ contest, and the stories they shared with us about their business success are ideas that can help you grow your business. The winners are:
Tuesday
January 22, 2008 Guest Blog: Matthew Cohn and Tim Andrews PromotedFiled under: Guest Blog, News About ASI From Norman Cohn, Chairman of ASI: Hello, Today I’m excited to share some news with you. Matthew Cohn is being named vice chairman of the ASI Family of Companies (including responsibility for ASI, The ASI Show and ASI Computer Systems Inc.) and Tim Andrews is being named president of The ASI Show and vice chairman of ASI Computer Systems. Matthew helped us launch the first Show in 1998 and he has been responsible for the strategic direction and vision for the tradeshow business since. His contributions, enthusiasm and innovative ideas have improved the quality of tradeshows for distributors and suppliers throughout the advertising specialty industry. I am very proud of his achievements and dedication to The ASI Show and to the industry. Matthew’s passion, business skills and ability to develop the big picture makes him a natural fit as a strategist to help take the ASI Family of Companies to the next level. Tim and Matthew have worked closely together to solidify and create the highest value membership, best attended tradeshows and valuable tools to help ASI members succeed. It is only fitting that Tim adds the roles of president of The ASI Show and vice chairman of ASI Computer Systems, Inc. to his position as president and chief executive officer of ASI, particularly as he leads the efforts to provide opportunities for our members to be more successful everyday. Feel free to leave a comment on the blog now, and below is the media release.
Matthew Cohn (left) and Timothy M. Andrews |
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