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ction-related ad specialties. As of this week, the Obama campaign reported already stocking nearly $800,000 in merchandise and apparel in its Chicago election store. <\/p>\nThere\u2019s no end to the creativity \u2013 and money \u2013 to be found in election-related ad specialties. As of this week, the Obama campaign reported already stocking nearly $800,000 in merchandise and apparel in its Chicago election store. <\/p>\n
Some election products, like dog T-shirts, iPhone cases, basketball jerseys, can koozies, cufflinks, martini glasses, jewelry and tote bags, are for sale, while more standard fare like bumper stickers, buttons, signs and T-shirts will be given away free to promote the president. <\/p>\n
Click here<\/a> to read a story on Obama products and what promises to be a hot topic in our industry from now through November \u2013 and especially after the Republicans finally choose their nominee. ASI\u2019s executive director of research, Larry Basinait, estimates $350 million will be spent on federal election-related promo products alone in 2012. That\u2019s big business by any measure. In case you want to stock up, Obama\u2019s official online campaign store<\/a> is advertising \u201cmerchandise madness\u201d and \u201cdaily deals\u201d on items like \u201cI Shamrock Obama\u201d T-shirts and \u201cI Bark for Barack\u201d Bo car magnets. <\/p>\n Featured items in the official GOP store<\/a> include \u201cI Really Miss Reagan\u201d buttons and the GOP apron and spatula set. <\/p>\n How many election-related products have you seen so far this year on trade show floors? How many of you are already selling election-related goods? Let me know by posting a comment or e-mailing me here<\/a>. I\u2019m also on Twitter<\/a>, LinkedIn<\/a> and YouTube<\/a>.<\/p>\n I\u2019ll let you know what I spot on the show floors at ASI San Diego<\/a>, taking place April 2, 3 and 4, followed by ASI New York<\/a>, May 8-10, and ASI Chicago<\/a> July 17-19. Click here<\/a> for more info and to register.<\/p>\n","protected":false},"excerpt":{"rendered":" There\u2019s no end to the creativity \u2013 and money \u2013 to be found in election-related ad specialties. As of this week, the Obama campaign reported already stocking nearly $800,000 in merchandise and apparel in its Chicago election store. Some election products, like dog T-shirts, iPhone cases, basketball jerseys, can koozies, cufflinks, martini glasses, jewelry and […]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,5,9],"tags":[],"class_list":["post-1543","post","type-post","status-publish","format-standard","hentry","category-asi-shows","category-industry-initiatives","category-using-ad-specialties"],"_links":{"self":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/1543","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/comments?post=1543"}],"version-history":[{"count":13,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/1543\/revisions"}],"predecessor-version":[{"id":1556,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/1543\/revisions\/1556"}],"wp:attachment":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/media?parent=1543"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/categories?post=1543"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/tags?post=1543"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}![](\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/spatula.jpg\")
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