{"id":175,"date":"2009-10-15T15:35:57","date_gmt":"2009-10-15T19:35:57","guid":{"rendered":"http:\/\/timandrewsblog-asicentral.com\/timblog\/2009\/10\/15\/the-power-of-catalogs-new-end-buyer-study\/"},"modified":"2009-10-15T15:35:57","modified_gmt":"2009-10-15T19:35:57","slug":"the-power-of-catalogs-new-end-buyer-study","status":"publish","type":"post","link":"https:\/\/timandrewsblog-asicentral.com\/timblog\/2009\/10\/15\/the-power-of-catalogs-new-end-buyer-study\/","title":{"rendered":"The power of catalogs: new end buyer study"},"content":{"rendered":"<p>Want to turn the page on a down market?\u00a0 I&#8217;ve got one word for you: &#8220;catalogs.&#8221; <a target=\"_blank\" href=\"http:\/\/www.asicentral.com\/html\/open\/ProductsAndServices\/pdfs\/ASI_catalog_usage_report_2009.pdf\"><img decoding=\"async\" src=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/Green.jpg\" class=\"right\" \/><\/a><\/p>\n<p>According to an exclusive new end buyer study from ASI, paper catalogs drive 93% of purchasing decisions. \u00a0Need more? \u00a0The study also shows that 91% of the time, browsing a paper catalog leads to action &#8212; <strong>with nearly half those browsers spurred to buy something.<\/strong><\/p>\n<p>The full results of the exclusive study are available by\u00a0<a target=\"_blank\" href=\"http:\/\/www.asicentral.com\/html\/open\/ProductsAndServices\/pdfs\/ASI_catalog_usage_report_2009.pdf\">clicking here<\/a>.\u00a0\u00a0\u00a0<\/p>\n<p>The study supports what we&#8217;ve been saying all along.\u00a0 Catalogs are not only effective sales tools, but also serve as resources for buyers, who read them and get great ideas while discovering new products and hot trends.<\/p>\n<p>The bottom line is catalogs are reliable, grow sales and provide a big bang for your buck. They&#8217;re a proven one-stop sales tool that gets clients excited &#8211; and shopping.<\/p>\n<p>ASI is now rolling out its line-up of <strong><a target=\"_blank\" href=\"http:\/\/asicentral.com\/asp\/open\/ProductsAndServices\/dist\/catalogs\/index.aspx\">2010 catalogs<\/a> <\/strong>and I urge you to take a look.\u00a0 Need a reason? How about 4 million of them? That&#8217;s the number of people that have seen our catalogs.<\/p>\n<p>Let me know your experiences with catalogs by posting a comment now.\u00a0 Of course, you can also connect with me on <a target=\"_blank\" href=\"http:\/\/twitter.com\/Tim_Andrews_ASI\">Twitter<\/a>, <a target=\"_blank\" href=\"http:\/\/www.linkedin.com\/in\/timothymandrews\">LinkedIn<\/a> and <a target=\"_blank\" href=\"http:\/\/www.youtube.com\/timasitv\">YouTube<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>Want to turn the page on a down market?\u00a0 I&#8217;ve got one word for you: &#8220;catalogs.&#8221; According to an exclusive new end buyer study from ASI, paper catalogs drive 93% of purchasing decisions. \u00a0Need more? \u00a0The study also shows that 91% of the time, browsing a paper catalog leads to action &#8212; with nearly half [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[8,25],"tags":[],"class_list":["post-175","post","type-post","status-publish","format-standard","hentry","category-news-about-asi","category-research"],"_links":{"self":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/175","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/comments?post=175"}],"version-history":[{"count":0,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/175\/revisions"}],"wp:attachment":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/media?parent=175"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/categories?post=175"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/tags?post=175"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}