{"id":2469,"date":"2013-09-19T12:51:49","date_gmt":"2013-09-19T16:51:49","guid":{"rendered":"http:\/\/timandrewsblog-asicentral.com\/timblog\/?p=2469"},"modified":"2013-09-19T12:51:49","modified_gmt":"2013-09-19T16:51:49","slug":"a-mountain-of-information-and-inspiration","status":"publish","type":"post","link":"https:\/\/timandrewsblog-asicentral.com\/timblog\/2013\/09\/19\/a-mountain-of-information-and-inspiration\/","title":{"rendered":"A Mountain of Information and Inspiration"},"content":{"rendered":"<p>This year\u2019s ASI Power Summit in Park City, Utah, had it all: Breaking news, early morning inspiration, late-night camaraderie, tons of expert advice, incredible views and great golf and mountain biking.<a title=\"ASI's Facebook page for Power Summit pics \" href=\"https:\/\/www.facebook.com\/media\/set\/?set=a.10151591803916044.1073741834.55248546043&amp;type=1\" target=\"_blank\"><img decoding=\"async\" class=\"right\" src=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/raindbow.jpg\" alt=\"\" \/><\/a><\/p>\n<p>Memorable moments included losing power within a 50-mile radius of the resort during the very last panel with members of the <a href=\"http:\/\/www.asipublications.com\/Counselor\/Awards\/content.aspx?id=882\" target=\"_blank\">2013 <em>Counselor<\/em> Power 50<\/a>. Undeterred, we powered on, first using the light from moderator Matthew Cohn\u2019s iPad to light up the speakers on stage and eventually by relying on several other iPad lights along with lanterns from the hotel. Not a single person left the room and every question got answered. I think there\u2019s an Apple commercial in this!<\/p>\n<p>Here are a few of my other personal highlights:<\/p>\n<ul>\n<li>My on-stage interview with Michael Bernstein, CEO and chairman of the board for mega-supplier Polyconcept and No. 3 on the 2013 Power 50 list. I grilled Michael, one of the most powerful people in the industry, about his North American business, expansion into decorated apparel, significant decline in the European business and restructuring of the Asian sourcing business, along with his plans \u2013 still in the infancy stage \u2013 to become a supplier in Asia to local consumers of promotional products. You should also check out <a title=\"ASI's Michele Bell interview Michael Bernstein at 2013 Power Summit\" href=\"http:\/\/www.youtube.com\/watch?v=gHnKX_kKzVM\" target=\"_blank\">Michele Bell\u2019s interview with Michael<\/a>.<\/li>\n<\/ul>\n<ul>\n<li>The annual Power 50 dinner and release of ASI\u2019s latest <a title=\"ASI's 2013 global ad impressions study\" href=\"http:\/\/www.asicentral.com\/study\" target=\"_blank\">groundbreaking global research<\/a>, proving promotional products deliver commanding advertiser recall among an average of 82% of recipients in every international city surveyed. <a title=\"ASI's online package of its 2013 global ad impressions study\" href=\"http:\/\/www.asicentral.com\/study\" target=\"_blank\">Check out our online page<\/a> to download \u2013 and share! \u2013 PDFs packed with stats on major product categories, along with the study itself. Share the link (<a href=\"http:\/\/www.asicentral.com\/study\" target=\"_blank\">www.asicentral.com\/study<\/a>) across all your social media sites.<\/li>\n<\/ul>\n<ul>\n<li>Awesome social media insight from <a title=\"YouTube master videographer Devin Graham take on Utah \" href=\"http:\/\/www.youtube.com\/watch?v=wN3gueLT0D8&amp;feature=c4-overview-vl&amp;list=PL0479360A316BBB91\" target=\"_blank\">master videographer Devin Graham<\/a>, whose <a title=\"Devin Graham's YouTube page\" href=\"http:\/\/www.youtube.com\/user\/devinsupertramp\" target=\"_blank\">YouTube videos<\/a> now boast a combined 200 billion views \u2013 yes, that\u2019s billions with a \u201cb.\u201d As ASI\u2019s Dave Vagnoni (@VagnoniASI ) tweeted from the summit: \u201cSeriously, hire @devinsupertramp before you can&#8217;t afford him.\u201d Devin, along with ASI creative guru Jake Krolick (pictured on stage), implored the industry audience to inject excitement into everything they do and to experiment with extreme ideas and videos that will capture the attention of the next generation of promo sellers and buyers.<\/li>\n<\/ul>\n<p><a title=\"ASI's Facebook page for Power Summit pics\" href=\"https:\/\/www.facebook.com\/media\/set\/?set=a.10151591803916044.1073741834.55248546043&amp;type=1\" target=\"_blank\"><img decoding=\"async\" class=\"right\" src=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/devin and jake.jpg\" alt=\"\" \/><\/a>For more advice and tips, check out ASI\u2019s video interviews with:<\/p>\n<ol>\n<li><a title=\"ASI video of Rich Carollo\" href=\"http:\/\/www.youtube.com\/watch?v=hJLz5qCVINA\" target=\"_blank\">Lion Circle&#8217;s (<em>asi\/67620<\/em>) Rich Carollo<\/a>, who\u2019s been leading the charge for competitively priced Made-in-the-U.S.A. products.<\/li>\n<li><a title=\"ASI video of Tommy Lewis at the 2013 Power Summit \" href=\"http:\/\/www.youtube.com\/watch?v=fjz8N5_EgGo\" target=\"_blank\">Tommy Lewis of Bob Lilly Professional Promotions<\/a> (<em>asi\/254138<\/em>), winner of the Power Summit\u2019s annual \u201cMarketing Smackdown.\u201d<\/li>\n<li>Keynote speaker Adrian Gostick, <a title=\"ASI interview with best-selling author Adrian Gostick\" href=\"http:\/\/www.youtube.com\/watch?v=kF6zJgMHm4I\" target=\"_blank\"><em>New York Times<\/em> bestselling author of <em>The Carrot Principle<\/em><\/a> and an expert on motivating employees.<\/li>\n<\/ol>\n<p>And don\u2019t forget to check out <a title=\"Power Summit 2013 Facebook pics\" href=\"https:\/\/www.facebook.com\/media\/set\/?set=a.10151591803916044.1073741834.55248546043&amp;type=1\" target=\"_blank\">ASI\u2019s Facebook page<\/a>, for pics by Jake (@Phillyspread).<\/p>\n<p>The whole point of smaller, more intimate get-togethers like the Power Summit is for people to learn from each other, make new contacts and deepen friendships with people they already know (or think they know).\u00a0 So I\u2019d like to thank everyone who joined us, and each and every speaker and panelist. Quality ruled!<\/p>\n<p>Throughout the summit I was thrilled. But I was also saddened to hear a young sales star \u2013 who sells several million dollars in promo products a year \u2013 say he doesn\u2019t think our industry is sexy and that he never tells friends what he does for a living.<\/p>\n<p>In my final address to the Power Summit attendees I shared that story \u2013 and really let loose in response. I told our audience I\u2019ve been excited by the industry since the day I started nearly 11 years ago. I\u2019m proud of what I do and of the incredible ROI promotional products provide. Every day, I\u2019m amazed by the continual creativity of our products and the talented people in our industry. I can\u2019t imagine having more fun anywhere else.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>This year\u2019s ASI Power Summit in Park City, Utah, had it all: Breaking news, early morning inspiration, late-night camaraderie, tons of expert advice, incredible views and great golf and mountain biking. Memorable moments included losing power within a 50-mile radius of the resort during the very last panel with members of the 2013 Counselor Power [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[1,5,7,8,25,9],"tags":[],"class_list":["post-2469","post","type-post","status-publish","format-standard","hentry","category-community","category-industry-initiatives","category-members","category-news-about-asi","category-research","category-using-ad-specialties"],"_links":{"self":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/2469","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/comments?post=2469"}],"version-history":[{"count":28,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/2469\/revisions"}],"predecessor-version":[{"id":2497,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/2469\/revisions\/2497"}],"wp:attachment":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/media?parent=2469"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/categories?post=2469"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/tags?post=2469"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}