{"id":505,"date":"2010-08-23T12:21:32","date_gmt":"2010-08-23T16:21:32","guid":{"rendered":"http:\/\/timandrewsblog-asicentral.com\/timblog\/?p=505"},"modified":"2010-08-23T12:23:13","modified_gmt":"2010-08-23T16:23:13","slug":"media-stats-tracks-your-roi","status":"publish","type":"post","link":"https:\/\/timandrewsblog-asicentral.com\/timblog\/2010\/08\/23\/media-stats-tracks-your-roi\/","title":{"rendered":"Media Stats Tracks Your ROI"},"content":{"rendered":"<p>There\u2019s no question advertising is vitally important for any business. (It\u2019s the first name of ASI!) Now, we\u2019re offering a new way for advertisers in our print publications to effectively gauge their advertising ROI through <a href=\"http:\/\/www.asi-mediastats.com\/\" target=\"_blank\">ASI Media Statistics<\/a>, which tracks results for ESP, LogoMall <em>and <\/em>print \u2013 all in one place.<\/p>\n<p>\u00a0It couldn\u2019t be easier. Every month, suppliers can either check their inbox or go online to review a set of comprehensive reports tracking all ASI magazines, catalogs and editorial mentions for advertisers. We\u2019ve been offering similar\u00a0stats for ESP and LogoMall customers for years, so adding print was the next logical step.<img decoding=\"async\" class=\"right\" src=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/pubs.jpg\" alt=\"\" \/><\/p>\n<p>A team here at ASI consolidates all the data from a variety of sources to create a tailored report for each advertiser. In addition, if an advertiser sends us a list of their competitors, we\u2019ll track those ad pages as well, so the advertiser can see just how their company stacks up. It makes strategizing and planning a snap.<\/p>\n<p>To read our press release about this latest service, <a href=\"http:\/\/www.asicentral.com\/asp\/open\/AboutASI\/pressRoom\/index.aspx?id=5174\" target=\"_blank\">click here<\/a>. To review ASI Media Statistics, <a href=\"http:\/\/www.asi-mediastats.com\/\" target=\"_blank\">click here<\/a>.<\/p>\n<p>ASI offers numerous print advertising opportunities, including our eight catalogs and six magazines: <em>Advantages<\/em>, <em>Counselor<\/em>, <em>Successful Promotions, Stitches<\/em><em>, Supplier Global Resource<\/em> and<em>\u00a0Wearables<\/em>. It\u2019s worth noting that ASI publications have recently won 35 national editorial awards, including three Jesse H. Neal Awards \u2013 considered the Pulitzer Prize of B-to-B journalism.<\/p>\n<p>Let me know what you think is the most effective advertising vehicle by posting a comment or emailing me <a href=\"mailto:tim.andrews@asicentral.com\" target=\"_blank\">here<\/a>. I\u2019m also on <a href=\"http:\/\/twitter.com\/Tim_Andrews_ASI\" target=\"_blank\">Twitter<\/a>, <a href=\"http:\/\/www.linkedin.com\/in\/timothymandrews\" target=\"_blank\">LinkedIn<\/a> and <a href=\"http:\/\/www.youtube.com\/timasitv\" target=\"_blank\">YouTube<\/a>.<\/p>\n<p>P.S.\u00a0 I can\u2019t help but suggest you ask other magazine publishers to provide equivalent reports, and then \u2013 if they can! \u2013 compare your ROI from ASI magazines and digital media with any of our competitors. \u00a0Hands down, we provide the best ROI you can get \u2013 and that\u2019s based on conversations with our advertisers.\u00a0 If you get reports that show otherwise, drop me an email because I want to know.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>There\u2019s no question advertising is vitally important for any business. (It\u2019s the first name of ASI!) Now, we\u2019re offering a new way for advertisers in our print publications to effectively gauge their advertising ROI through ASI Media Statistics, which tracks results for ESP, LogoMall and print \u2013 all in one place. \u00a0It couldn\u2019t be easier. [&hellip;]<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[29,8],"tags":[],"class_list":["post-505","post","type-post","status-publish","format-standard","hentry","category-member-benefits","category-news-about-asi"],"_links":{"self":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/505","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/comments?post=505"}],"version-history":[{"count":4,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/505\/revisions"}],"predecessor-version":[{"id":509,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/505\/revisions\/509"}],"wp:attachment":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/media?parent=505"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/categories?post=505"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/tags?post=505"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}