{"id":853,"date":"2011-02-28T11:44:30","date_gmt":"2011-02-28T15:44:30","guid":{"rendered":"http:\/\/timandrewsblog-asicentral.com\/timblog\/?p=853"},"modified":"2011-02-28T13:18:54","modified_gmt":"2011-02-28T17:18:54","slug":"asi-makes-some-noise","status":"publish","type":"post","link":"https:\/\/timandrewsblog-asicentral.com\/timblog\/2011\/02\/28\/asi-makes-some-noise\/","title":{"rendered":"ASI Makes Some Noise"},"content":{"rendered":"<p>In an ongoing effort to increase awareness of the ad specialty industry, ASI\u00a0has stepped up its public relations initiatives. Those efforts really paid off during our recent show in Dallas, where we scored unprecedented TV coverage.<\/p>\n<p>Former first lady Laura Bush \u2013 who spoke at the show and during the ASI Women\u2019s Summit \u2013 generated a ton of news coverage, including a lengthy feature in <a href=\"http:\/\/www.dallasnews.com\/news\/community-news\/dallas\/headlines\/20110218-in-dallas-speech-former-first-lady-laura-bush-recounts-her-surreal-hours-following-911-attacks.ece\" target=\"_blank\">The Dallas Morning News<\/a> and more TV coverage than any other single ASI event to date.<\/p>\n<p><a href=\"http:\/\/www.asicentral.com\/asp\/open\/AboutASI\/pressRoom\/videos.aspx\" target=\"_blank\">Click here<\/a> to watch segments from Fox, NBC and CBS. <a href=\"http:\/\/www.asicentral.com\/asp\/open\/AboutASI\/pressRoom\/radioclips.aspx\" target=\"_blank\">Click here<\/a> to listen to a KRLD radio clip.<a href=\"http:\/\/www.youtube.com\/watch?v=RpsdbyyZ90w\" target=\"_blank\"><img loading=\"lazy\" decoding=\"async\" class=\"right\" src=\"http:\/\/timandrewsblog-asicentral.com\/timblog\/wp-content\/uploads\/images\/pman2.jpg\" alt=\"\" width=\"197\" height=\"335\" \/><\/a><\/p>\n<p>In addition, ASI and Laura Bush received mention on more than 278 online sites and publications, for a total potential circulation of 41 million.<\/p>\n<p>And Promo Man, the new \u201cface\u201d of the industry, piqued the interest of the city\u2019s ABC affiliate, which broadcast from the convention center floor to showcase a number of products. <a href=\"http:\/\/www.youtube.com\/watch?v=RpsdbyyZ90w\" target=\"_blank\">Click here<\/a> to watch.<\/p>\n<p>Featured suppliers in the segments include Clique Here Inc. (<em>asi\/4535<\/em>) and their scented tees, Limb Gear (<em>asi\/67554<\/em>) with iHoodies, Golden Pacific (<em>asi\/55549<\/em>) and the solar powered briefcase, Cruzin Cooler (<em>asi\/47747<\/em>) and their ride on cooler and Think Geek (<em>asi\/91123<\/em>) with electric guitar shirts.<\/p>\n<p>In each case the important keywords \u201cadvertising specialty\u201d received prominent mention.<\/p>\n<p>When\u2019s the last time your company was on TV? Did the mention generate any new business? Let me know by posting a comment or emailing me <a href=\"mailto:tim.andrews@asicentral.com\" target=\"_blank\">here<\/a>. I\u2019m also on <a href=\"http:\/\/twitter.com\/Tim_Andrews_ASI\" target=\"_blank\">Twitter<\/a>, <a href=\"http:\/\/www.linkedin.com\/in\/timothymandrews\" target=\"_blank\">LinkedIn<\/a> and <a href=\"http:\/\/www.youtube.com\/timasitv\" target=\"_blank\">YouTube<\/a>.<\/p>\n","protected":false},"excerpt":{"rendered":"<p>In an ongoing effort to increase awareness of the ad specialty industry, ASI has stepped up its public relations initiatives. Those efforts really paid off during our recent show in Dallas, where we scored unprecedented TV coverage.<\/p>\n<p>Former first lady Laura Bush &#8230;<\/p>\n","protected":false},"author":2,"featured_media":0,"comment_status":"open","ping_status":"closed","sticky":false,"template":"","format":"standard","meta":{"footnotes":""},"categories":[26,32,6,7,8,9],"tags":[],"class_list":["post-853","post","type-post","status-publish","format-standard","hentry","category-asi-shows","category-asicentral","category-media-coverage","category-members","category-news-about-asi","category-using-ad-specialties"],"_links":{"self":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/853","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts"}],"about":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/types\/post"}],"author":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/users\/2"}],"replies":[{"embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/comments?post=853"}],"version-history":[{"count":11,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/853\/revisions"}],"predecessor-version":[{"id":864,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/posts\/853\/revisions\/864"}],"wp:attachment":[{"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/media?parent=853"}],"wp:term":[{"taxonomy":"category","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/categories?post=853"},{"taxonomy":"post_tag","embeddable":true,"href":"https:\/\/timandrewsblog-asicentral.com\/timblog\/wp-json\/wp\/v2\/tags?post=853"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}